1) Make your empty box into a magazine holder. I can see doing that for old periodicals that you put in storage, but would any of you display magazines from a honeycomb box on your coffee table at home?
2) Make a bee feeding station (aka flower pot) out of it. Same question. Wouldn't your ornamental flowers look lovely springing forth out of a cereal box.
3) Make an eco-friendly folder for school. What if a student ran into a gang of kids with Grape-Nuts folders and they spotted your bright yellow folder? This is just too dangerous in my opinion.
So either Post cereal is trying to get people to do free advertising at home and school for them, or they are concerned about the environment, but only enough to make their consumers clean up the messes they make. I have some suggestions for Post cereals if they are really concerned about going green.
1) Change your box colors from yellow to green.
2) Give us some suggestions how we can make our clothes out of your boxes too. I'd love a yellow suit with the Honeycomb logo all over it.
3) Stop making cereal so you don't have to worry about your boxes adding to the landfill. You could also shut down your plants around the world and plant trees in their places while you are at it.
4) Decorate your own homes with cereal boxes, but I'm sure your board members and executives already follow the advice you give and probably live in homes made entirely of cereal boxes.
Sorry for my admitted over reaction. I would just looking for a big big taste with a big big bite for breakfast, but I also got a hypocritical lecture about protecting the environment when all they were trying to do was promote their product.